Privacy Policy

The Coleman Real Estate Group at RE/MAX Sedona, referred to in this Privacy Policy as “The Coleman Group,” “we,” “us,” or “our,” respects your privacy and is committed to protecting the personal information you provide when visiting or interacting with our website.

This Privacy Policy explains the types of information we may collect, how we use and disclose that information, the choices available to you, and the measures we take to help protect your information. By using this website, submitting information through the website, or otherwise communicating with us, you acknowledge the practices described in this Privacy Policy.

1. Information We Collect

We may collect information that you voluntarily provide, information collected automatically when you use our website, and information received from real estate technology providers and other service providers.

Information You Provide to Us

You may provide personal information when you complete a contact form, request property information, schedule a showing, request a home valuation, create a property-search account, save a listing, register for listing alerts, or communicate with us by telephone, email, or text message.

This information may include:

• Your name
• Email address
• Telephone number
• Mailing address
• Property address
• Real estate preferences and search criteria
• Saved properties and favorite listings
• Showing and appointment requests
• Buying, selling, financing, and relocation timeframes
• Information included in messages or inquiries you send to us
• Other information you voluntarily provide

Property Search and Account Information

When you use a property-search feature, create an account, save a listing, or request property alerts, we and our real estate technology providers may collect information concerning your search activity. This may include properties viewed, saved searches, favorite listings, preferred locations, price ranges, property characteristics, and your interactions with listing information.

Information Collected Automatically

When you access our website, certain technical and usage information may be collected automatically through cookies, pixels, log files, analytics tools, and similar technologies. This information may include:

• Internet Protocol address
• Browser type and version
• Device type and operating system
• Approximate geographic location
• Referring website or source
• Pages and property listings viewed
• Links, buttons, and website features used
• Date and time of website visits
• Time spent on the website
• General website interaction and performance data

2. How We Use Information

We may use the information we collect to:

• Respond to questions, inquiries, and requests
• Provide information about available real estate
• Arrange property tours and appointments
• Create and manage property-search accounts
• Send listing alerts and saved-search updates
• Assist with buying, selling, investing, or relocating
• Prepare comparative market analyses or property valuations
• Provide information about our real estate services
• Communicate by telephone, email, or text message
• Maintain records of our communications and client relationships
• Personalize and improve your website experience
• Understand website traffic and user activity
• Measure the effectiveness of our advertising and marketing
• Detect, investigate, and prevent fraud or security concerns
• Comply with legal, regulatory, contractual, and professional obligations
• Protect our rights, property, clients, website users, and business operations

3. Email Communications

When you provide your email address, we may send you communications related to your inquiry, requested services, property searches, saved listings, market updates, real estate information, and other relevant services.

You may unsubscribe from promotional emails by selecting the unsubscribe link included in the email or by contacting us directly. Even after you unsubscribe from promotional messages, we may continue sending non-promotional communications concerning an active inquiry, requested service, transaction, appointment, or existing business relationship.

4. Telephone Calls and Text Messages

When you provide your telephone number and consent to receive calls or text messages, we may contact you regarding your real estate inquiry, requested property information, appointments, property alerts, market updates, or related services.

Communications may be made using manual or automated technology where permitted by law. Message frequency may vary. Message and data rates may apply. Consent to receive marketing calls or text messages is not a condition of purchasing any property, product, or service.

You may opt out of marketing text messages at any time by replying STOP. You may reply HELP for assistance or contact us using the information provided below.

Opting out of marketing text messages does not prevent us from contacting you through other lawful methods or from sending communications that are necessary to respond to a specific request, provide a requested service, or administer an existing transaction.

5. Cookies and Similar Technologies

Our website may use cookies, tracking pixels, analytics services, and similar technologies to operate website features, remember user preferences, understand website usage, improve performance, and measure advertising effectiveness.

Cookies are small data files stored on your device. Some cookies may be necessary for website functionality, while others may support analytics, personalization, advertising, or third-party services.

Depending on your browser and device settings, you may be able to block, limit, or delete cookies. Disabling cookies may affect the availability or functionality of certain website features, including property searches, saved listings, and account preferences.

6. Analytics and Advertising

We may use third-party analytics, advertising, and website-performance services to help us understand how visitors use our website and how they interact with our advertisements. These providers may collect information through cookies, pixels, device identifiers, and similar technologies.

Depending on the services used on this website, these providers may combine information collected through our website with information obtained through other websites, applications, or services in accordance with their own privacy policies.

7. How We Share Information

We may disclose personal information to third parties when reasonably necessary to operate our website, provide requested services, conduct our business, or comply with legal obligations.

These third parties may include:

• Our brokerage and affiliated real estate professionals
• Multiple listing services and real estate data providers
• Website hosting and property-search providers
• Customer relationship management providers
• Email, telephone, and text communication providers
• Analytics and advertising providers
• Transaction-management and electronic-signature providers
• Title, escrow, lending, inspection, insurance, and other real estate service providers when requested or authorized
• Professional advisers, including attorneys and accountants
• Government agencies, regulators, courts, or law enforcement when required or permitted by law
• A successor organization in connection with a merger, acquisition, reorganization, sale, or transfer of business assets

Service providers may receive personal information only as reasonably necessary for them to perform services on our behalf, subject to their own contractual and legal obligations.

8. Sale or Sharing of Personal Information

We do not sell personal information in exchange for monetary payment. However, certain website analytics or advertising activities may be considered “selling,” “sharing,” or targeted advertising under some state privacy laws, even when no money is exchanged.

Where required by applicable law, you may request to opt out of the sale or sharing of personal information or the use of personal information for targeted advertising. Requests may be submitted using the contact information at the end of this Privacy Policy.

9. Your Privacy Choices and Rights

Depending on where you reside and subject to applicable law, you may have the right to:

• Request information about the personal information we collect and use
• Request access to personal information associated with you
• Request correction of inaccurate personal information
• Request deletion of certain personal information
• Request a portable copy of certain personal information
• Opt out of certain sales, sharing, or targeted advertising
• Limit certain uses of sensitive personal information, where applicable
• Withdraw consent for certain communications
• Appeal a decision concerning a privacy request, where required by law
• Exercise privacy rights without unlawful discrimination

These rights are not absolute and may be subject to exceptions. For example, we may retain information when reasonably necessary to comply with legal obligations, complete a transaction, maintain business records, prevent fraud, resolve disputes, enforce agreements, or protect legal rights.

To submit a privacy request, contact us using the information provided below. We may need to verify your identity before processing a request. An authorized agent may submit a request where permitted by applicable law, although we may require proof of authorization and verification of the consumer’s identity.

10. Data Retention

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, provide requested services, maintain appropriate business and transaction records, comply with legal and professional obligations, resolve disputes, and enforce agreements.

Retention periods may vary depending on the nature of the information, the purpose for which it was collected, the nature of our relationship with you, and applicable legal or regulatory requirements.

11. Information Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, disclosure, alteration, misuse, or destruction.

However, no website, internet transmission, electronic storage system, or security measure can be guaranteed to be completely secure. Accordingly, we cannot guarantee the absolute security of information transmitted to or stored by us.

12. Third-Party Websites and Services

Our website may contain links to third-party websites, property-search platforms, social media services, mapping services, mortgage tools, or other third-party resources.

We are not responsible for the privacy, security, accuracy, or content of third-party websites or services. This Privacy Policy does not apply to information collected independently by those third parties. We encourage you to review their privacy policies before providing personal information.

13. Multiple Listing Service Information

Property information displayed on this website may be supplied by one or more multiple listing services, brokerages, listing agents, property owners, or third-party data providers.

Your use of property-search tools may also be subject to the terms, policies, rules, and data-use requirements of the applicable multiple listing service or technology provider.

14. Children’s Privacy

This website is intended for individuals who are at least 18 years old and is not directed toward children under the age of 13. We do not knowingly collect personal information online from children under 13.

If we learn that personal information has been collected from a child under 13 without appropriate authorization, we will take reasonable steps to delete it. A parent or guardian who believes a child has provided information to us may contact us using the information below.

15. Do Not Track and Privacy Signals

Some internet browsers and devices allow users to send “Do Not Track” or other privacy preference signals. Because there is not a single uniform standard governing all such signals, our website may not respond to every browser-based signal.

Where required by applicable law and supported by our website technology, we will process legally recognized opt-out preference signals.

16. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our website, business practices, technology, legal requirements, or services.

When we make changes, we will post the revised Privacy Policy on this page and update the “Last Updated” date. Your continued use of the website after a revised Privacy Policy is posted indicates your acknowledgment of the updated policy.